The NorthStar News & Analysis is the nation's only online newspaper that targets professional African -American men in the United States and black Diaspora. The weekly publication's subscribers include commercial airline pilots, nationally and locally elected officials, teachers, principals, college professors, businessmen, community organizers, newspaper reporters, newspaper editors and newspaper owners. Some 30.8 percent of NorthStar subscribers report annual household incomes of $75,000 to $100,000, and 15.4 percent report annual household incomes of $101,000 to $200,000. Twenty-four percent have a bachelor's degree; 38 percent have a master's degree; 3.4 percent have an MBA; 6.9 percent have a Ph.D.; and 6.9 percent have earned a law degree. Seventy one percent own a home and 92 percent own an automobile.
The NorthStar News & Analysis has close to 900 subscribers and Google Analytics ranks NorthStar's website a four, meaning four times as many visitors come to the website as there are subscribers. NorthStar employs Facebook, Twitter and Linked In to reach new readers.
Each Thursday, NorthStar publishes articles about health care, business, voting rights, wrongful convictions, unemployment, education, book reviews, politics, Formula 1 racing and a history column. Photographs and bar charts accompany the articles to attract readers. As a result, NorthStar has a loyal readership that continues grow.
The NorthStar News & Analysis is based in Chicago.
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